ABOUT US

Hello visitor. You are hhighhly welcome to our J_ICON site. As our team is an experts in the DIGITAL (ELECTRONIC) MARKETING. Fistly, I will like to explain DIGITAL MARKETING FULL COURSE. 

 

Successful digital marketing campaigns depend on a team of digital marketing professionals. It is essential to not only find the right people but also to ensure that the marketing team is properly structured.

 

We have over 15 years of experience running a digital marketing agency and have seen how the hierarchy in a digital marketing department can go a long way in determining the team’s success.

In this post, we will show you the most essential digital marketing team roles and how to create a marketing team structure that is best for your business.

​

Our team is the business unit responsible for planning and implementing the company’s digital marketing strategies. The purpose of these strategies is to engage customers and drive revenue through online channels such as search engines, social media networks, advertising platforms, and email. To achieve this objective, the digital marketing team requires various skills including some of those needed in traditional marketing like:

• Branding and positioning

• Storytelling

• Creativity

• Strategic thinking

• Reporting and communicating

The nature of digital marketing requires teams to have additional skills. Most notably analytical and technical skills.

​

Key Roles in a Digital Marketing Team.

These are the important roles in a dedicated digital marketing team.

• Digital Marketing Manager

• PPC Manager

• SEO Manager

• Social Media Marketing Manager

• Content Marketing Manager

• Affiliate Marketing Manager

• Email Marketing Manager

• Web Development Manager

​

Has we are professionals in these, we are responsible for developing, implementing, and managing the company’s overarching digital marketing strategy.

With the typical structure of digital marketing teams, the digital marketing manager oversees a group of managers that are each responsible for a specific digital marketing channel. For example, SEO or social media.

​

In addition to creating a holistic digital marketing strategy, the digital marketing manager must ensure that all the digital marketing department roles are working together toward the same goal.

Some of the tasks and responsibilities comprising the typical day of a digital marketing manager include:

• Planning and executing campaigns and budgets across digital marketing channels

• Communicating with clients to explain the benefits of the digital marketing program

• Monitoring the implementation of the digital marketing plan to see if it is achieving its objectives

• Making adjustments and optimizations to the digital marketing strategy to yield maximum results

• Staying on top of the latest digital marketing trends

Digital marketing managers usually need to have at least a few years of digital marketing experience.

​

They also need to have extensive education and training in all the key areas of digital marketing. This can come from a college degree or from a series of digital marketing courses and marketing certifications.

​

Feel free to message us now to help you with your DIGITAL ISSUES.